You're forgetting the main point (at least how I read it) of the article: Automation for buildings already exists, our office has a ton of the stuff, the thing is the automation hardware we're using easily goes for about $30-40k per room depending what you're doing. Our media and presentation room are about in that number. They work fantastically and in six years have never needed a huge amount of service aside from an occasional tire kick, the problem is Joe Schmo wants that same experience for his house, and it's just not going to happen at the price point that a lot of IoT products are hitting.

The sad thing is I would totally be up for IoT products that costed more, because then I would at least have an idea that whoever built it built it to last instead of with the accountant standing over their head.