Likewise for GoDaddy, hhgregg, and scores of startup names. It's like my brain is looking for a meaningful word and halts briefly when it can't find one. Textual basilisks?
GoDaddy just always makes me think porn before DNS. I can't imagine what thoughts were going through their heads when they thought "GoDaddy. Yeah. That makes me think 'major DNS server'. Lets go with that."
To make matters worse, they've got women wearing shirts that say "GoDaddy" on their front page. Gotta wonder what their target audience is, with that featuring so prominently.
GoDaddy is the largest ICANN-accredited registrar in the world, so their target audience of "everybody with a functioning libido" seems to have worked out well for them. I think it was the Super Bowl ads starting in 2005 that basically got their brand stuck in the head of anybody considering starting a website. There's a lesson in there somewhere.
I've been using GoDaddy for quite some time now. Their user interface is atrocious, and much of their business model seems to be "let's hope they don't notice extra services we conveniently added." I put up with it for years, though, because of low prices.
Lately, though, I'm bothered in a different way. It seems like they want to create an image of celebrating empowered women. Their execution, however, revolves around turning them immediately into sex objects. My conclusion is that Bob Parsons has a fetish about putting women under his control, he made it his corporate image, and it creeps me out.
I reluctantly switched to GoDaddy because none of the TUCOWS-based registrars could handle IPv6 glue records, and I wanted to get my external nameservers running dual-stack. GoDaddy was surprisingly ahead of the curve on IPv6 support.
Their marketing is truly cringe-worthy though. I only keep the registration of that single domain there, and I will probably move it elsewhere when it expires in a couple years.
http://en.wikipedia.org/wiki/David_Langford#Basilisks